Exact Target Setup Guide
Integrate timers with Salesforce Marketing Cloud (Exact Target) emails.
Overview
Salesforce Marketing Cloud (formerly Exact Target) supports HTML content blocks in its email builder, making it straightforward to add countdown timers to your enterprise email campaigns.
Step-by-step instructions
Create your timer
Create a new countdown timer in Email Timers. For enterprise campaigns, fixed-date timers work best for coordinated launches.
Copy the embed code
Copy the HTML embed code for your timer.
<img src="https://app.emailtimers.com/timer/YOUR_TIMER_ID.gif" alt="Countdown Timer" width="600" height="200" />Edit your email in Marketing Cloud
In Salesforce Marketing Cloud, open Content Builder and navigate to your email.
Insert an HTML content block
Add a new HTML content block to your email layout. Click to edit the block's source code.
Paste and test
Paste the embed code, save, and use Marketing Cloud's preview and test send features to verify rendering.
Tips for Exact Target
- Use AMPscript or dynamic content alongside timers for personalized urgency
- Marketing Cloud's Litmus integration lets you preview timer rendering across 90+ clients
- For journey builder emails, consider evergreen timers that count down per-contact
Ready to add a countdown timer to your Exact Target emails?
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